How valuable is to find the best domain name?

One of the most essential prerequisites for setting up a successful online presence is the domain. It is what people will discern first when they visit your web site and what they will identify you with. The domain name should be easy to memorize, but should also be something that informs your visitors what the web page is about.

Generic Top-Level Domain Names (gTLDs)

A domain name traditionally is composed of 2 fragments - a Top-Level Domain Name (TLD) and a Second-Level Domain Name (SLD). If you have domain.com, for example, ".com" is the Top-Level Domain and "domain" is the Second-Level Domain. There are several groups of Top-Level Domains that you should contemplate prior to picking the domain name you want. Your pick should be built upon the aim of your site and on its target audience. Let's have a look at the gTLDs, or generic Top-Level Domains - these are the most widespread Top-Level Domain Names meant to show a particular function - .com (business enterprises), .net (network infrastructures), .biz (companies), .info (informative websites), .org (not-for-profit organizations), .mobi (handheld devices), .asia (the Asia-Pacific), .name (persons or families), .pro (specific professions), and so on. As you can perceive, these Top-Level Domains encompass most fields of life, so you should choose the one that would express the purpose of your web site best. There is no restriction as to who can register such TLDs, but some of them include additional steps to show that you qualify to register such a Top-Level Domain (.mobi and .pro, for instance).

Country-code Top-Level Domains (ccTLDs)

The ccTLDs, or country-code Top-Level Domain Names, are country-specific Top-Level Domain Names. Each country has its own ccTLD. Choosing such a Top-Level Domain is good if your target group of site visitors is from a certain country. Many guys would sooner purchase commodities or services from a local web page, and if your aim is Canada, for example, choosing a .ca domain could increase the visits to your web site.

URL Forwarding

You can register different domain names, which can send your visitors to a certain web site like domain.com, for example. This would increase the traffic and decrease the possibility of someone pinching your visitors by using the same SLD with a different Top-Level Domain - if you are not availing of a trademark.

Name Servers (NSs)

Every domain has domain name records. The name server records (NS records, also known as DNS records) show where the domain is hosted, i.e. they point to the hosting provider whose name servers (NSs, also known as DNSs) it is using at present. You can change the NSs of your domain name whenever you want. You can have your domain name registered with one firm and get the web space hosting service itself from another. Thus, if you register your domain name and come across decent website hosting packages somewhere else later, you can point your domain to the current company's NSs immediately.

Domain Name Server Records (NS Records)

On the whole, as long as your domain name utilizes a certain pair of NSs, all its domain records will direct to the same web space hosting vendor. Some webspace hosting firms, though, enable you to edit given name server records, including the A records and the MX records of your domain name. The A record is an IP address, which shows on which server your web page is situated, whereas the MX records disclose which web hosting server tackles the e-mail accounts associated with your domain name. For example, if you take on a new web designer and he develops an .ASP web page that will be accommodated on his personal Windows server, you may wish to alter only the Internet Protocol address (the A record) but not the MX records of your domain. In this way, www.domain.com will point to the Windows web hosting server, but your mail address accounts or any sub-domains such as forum.domain.com or shop.domain.com will still be in your current Linux hosting account. The .ASP platform is invented by Microsoft and requires a Windows server, although a Linux server would be far more dependable.

Cheap TLDs Brought by 'Professional Internet Services'

Just a small number of web hosting distributors permit you to edit particular DNS records and quite frequently this an extra paid service. With Professional Internet Services , you get a vast selection of TLDs to pick from and you can edit all name server records or redirect the domain names through a forwarding tool at no extra cost. That is why, 'Professional Internet Services' would be your finest choice when it comes to managing your domain name and to creating a successful presence on the web.